GTA 6 fans can now get a taste of Vice City without waiting for the game to launch, as real-life versions of Burger Shot and Cluckin’ Bell have appeared at Miami’s Kaseya Center.
The latest promotional stunt brings two of Grand Theft Auto’s most recognizable fictional fast-food chains into the real world just weeks before GTA 6 arrives.
The themed food stands were spotted inside the home arena of the Miami Heat, with photos and videos shared by fans on social media. The discovery is the latest addition to Rockstar Games’ growing marketing campaign across Miami, the real-world city that inspired GTA 6’s Vice City.
According to Dexerto’s report, the Burger Shot stand appears to be a rebranded Skinny Louie’s food counter. It features the fictional restaurant’s familiar branding, with themed packaging and staff uniforms helping bring the in-game fast-food chain to life.
Burger Shot has appeared in several Grand Theft Auto games over the years, serving as Rockstar’s fictional take on a burger restaurant. Its real-world appearance gives fans an opportunity to experience part of the GTA universe before they can explore Leonida themselves.
But Rockstar’s promotion does not stop at burgers. Fans have also spotted a Cluckin’ Bell food stand inside the same arena.
The fictional chicken restaurant is another long-running part of the Grand Theft Auto universe, making its appearance alongside Burger Shot a fitting addition to the campaign.
The arena also features a large Macca & Friends mural, referencing the animated alligator mascot associated with GTA 6. Together, these installations turn parts of the venue into a real-world showcase of the upcoming game.
The move is part of a much wider promotional push across Miami. Over recent weeks, the city has seen a massive “Welcome to Vice City” sign installed at Kaseya Center, GTA-themed vehicles appearing on local streets, and a Vice City-branded blimp flying over South Florida.
Fans have also spotted fictional advertisements around the city that look as if they came straight from the game.
Rockstar and the Miami Heat have also announced A Night in Vice City, a special event scheduled for November 18, the day before GTA 6 launches.
The Heat will face the Milwaukee Bucks in a game featuring a themed court, special uniforms, and other GTA-inspired elements. More details are available in the event announcement.
These real-world promotions are helping Rockstar build excitement beyond traditional trailers and online advertisements.
Instead of simply showing players what Vice City looks like, the company is bringing parts of its fictional world into the city that inspired it.
With GTA 6 launching on November 19, 2026, for PlayStation 5 and Xbox Series X|S, the timing of these promotions is no surprise.
Rockstar appears to be making the final weeks before launch count, and fans are watching closely to see what the company does next.
For now, Burger Shot and Cluckin’ Bell joining Miami’s GTA 6 takeover might be one of the most entertaining marketing stunts yet. And naturally, fans are already joking about whether someone will attempt Big Smoke’s famously enormous order at a real-life GTA restaurant.
